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ADB Holdings S.A. Corporate news announcement processed and transmitted by Hugin ASA. The issuer is solely responsible for the content of this announcement. ---------------------------------------------------------------------- --------------
16 June 2008 - Geneva, Switzerland and Chicago, USA: Advanced Digital Broadcast (www.adbglobal.com), a leading supplier of digital TV systems and software solutions for interactive television announced today that it has signed a distribution agreement with Graybar (www.graybar.com), a leading North American distributor of electrical, communications/data and security products and related supply chain management and logistics services. The agreement provides for the distribution of a complete range of IPTV set-top boxes (STBs) and digital video recorders (DVRs) to Independent Operating Companies (IOCs), municipalities and utilities deploying IPTV products and services. This agreement will expand ADB's current distribution network - the company's products are currently deployed on over 90+ IOC networks.
"The agreement will enable us to create a comprehensive distribution presence in North America," Jim Lomax, Executive Vice President World Wide Sales and Marketing at ADB. "Graybar has a strong heritage in working with service providers, and we believe that the breadth of its established contact base will enable us to further optimize the delivery of products to the North American service provider market. We are delighted to be working with them during this exciting time for the expansion of the IPTV market in North America."
ADB has rapidly established itself as one of the leading suppliers of IPTV product solutions worldwide. The company's pioneering ADB-3800 series STB has achieved two industry awards and has supported leading telecommunications companies around the world in entering the video and interactive television business. In addition, the ADB-5000 series DVR was recently awarded 'The 'Best IPTV Customer Premise Technology' at the 'IPTV World Series Awards' held at the IPTV World Forum (www.iptv-forum.com).
"Graybar looks forward to offering ADB IPTV solutions," commented Mike Dumas, vice president, comm/data business, Graybar. "Our service provider customers tell us they're seeing increasing demand for triple play services, and Graybar has a complete line of products and services to help them meet that demand. Having ADB's extensive off-the-shelf range of IPTV products - encompassing HD and SD set-top boxes and digital video recorders - helps us to fulfill our customers' triple play technology needs."
Graybar will sell ADB's ADB-2500 SD IPTV STB, the ADB-3800W SD/HD IPTV STB and the recently launched ADB-5810W IPTV DVR.
To contact a Graybar Service Provider Representative, visit graybar.com/spmap.
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About ADB
Advanced Digital Broadcast (www.adbglobal.com) is a leader in the design, development and supply of high-quality products to the world-wide digital television market. The Company has deployed over 10 million set-top boxes, across high-volume markets, incorporating the industry's pioneering middleware, conditional access and hardware technologies.
ADB has established itself as a trusted partner to television operators supporting them to launch new services using state-of-the-art technology. Through its unique end-to-end understanding of set-top box software, ADB is able to design and supply highly efficient and optimized hardware platforms ahead of the competition.
Approximately 70% of ADB's workforce is dedicated to engineering; developing products across all the digital television technology platforms including cable, Internet Protocol (IP), satellite and terrestrial.
ADB is headquartered in Geneva, Switzerland with its main Research and Development facility in Zielona Gora, Poland and Operations division in Taipei, Taiwan. ADB has local representation in Australia, Israel, Italy, Singapore, Spain, the Ukraine, the United States and the United Kingdom.
ADB is a member of the ADB Group of companies; ADB Group (www.adbholdings.com) is publicly listed on the Swiss Stock Exchange (SWX:ADBN).
ADB. Defining Digital.
About Graybar
Graybar, a Fortune 500 corporation and one of the largest employee-owned companies in North America, is a leader in the distribution of high quality electrical, telecommunications and networking products, and specializes in related supply chain management and logistics services. Through its network of more than 250 North American distribution facilities, it stocks and sells products from thousands of manufacturers, serving as the vital link to hundreds of thousands of customers. For more information, visit http://graybar.com/ or call 1-800-GRAYBAR (472-9227).
Dawn Ouchi Manager, Public and Media Relations Graybar 314-573-6287 dawn.ouchi@graybar.com
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ADB Holdings S.A. Avenue de Tournay 7 Chambesy Switzerland
ISIN: CH0021194664; Index: SPI, SPIEX, SSCI; Listed: Main Market in SWX Swiss Exchange;
