Savoir Faire Perth Fashion Week - Meet The Designer: Melinda Looi

New York, Mar 20, 2012 AEST (ABN Newswire) - (Global Fashion Wire/The Fashion Catalyst) - Renowned for her signature avant-garde and vintage style, Malaysian designer Melinda Looi is the award-winning creative behind three distinct brands; Melinda Looi Couture, Melinda Looi Pret-a-Porter and MELL BASICS.

Her clients range from Royalty to a slather of high society socialites, and adorn the likes of celebrities like Cameron Diaz, Britney Spears, Mena Suvari.

Having won a scholarship at La Salle School of Fashion in Montreal, Canada, Melinda was promising from the get-go; taking out the Malaysian Young Designer Award in 1995 and going on to land numerous more accolades.

Melinda Looi has collaborated with brands such as L'Oreal, Levi's, Swatch, and will showcase her Couture spring collection on Thursday 19th April, at 7pm, on the Savoir Faire Perth Fashion Week runway.

The collection will be Looi's most momentous one to date! Dedicated purely to the strength and spirit of humanity in the face of danger and tragedies - embracing and drawing on images of birds; representing peace, harmony and happiness.

Tickets to Melinda Looi Couture at Savoir Faire Perth Fashion Week are on sale now through Ticket Booth - http://www.ticketbooth.com.au/event/preview/10291

For more information on Melinda Looi, please visit: http://www.melindalooi.com

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About Melinda Looi

Melinda Looi is fashion's answer to avant-garde in Malaysia, the full throbbing force of elaborate detail and unconventional style. Whilst born into a tradition of dressmaking, Melinda's career in fashion was not a planned one.

Fate as it seems played its role when Melinda won a scholarship to La Salle School of Fashion in Montreal, Canada, and it was her graduation collection in 1995 that catapulted her into the spotlight, earning her the Malaysia Young Designer Award 1995 in Kuala Lumpur. It is Melinda's early training as a prodigal child seam stress and her passion for the theatrics, costume culture and a penchant for the unusual beauty that have been a constant inspiration for the petite designer; the gothic tradion of 'avant-garde' is her signature, and eclectic vintage is her handwriting.

The designer confesses her love for chiffon, which she finds sexy and classy, as predominantly used in most of her creations. Within the short span of her ten years of creating unique 'art pieces', the name Melinda Looi, citing the designer's pret-a-porter' wear and couture line have won an international clientele, including celebrities and socialites from the US, the Middle-East, South Africa, China, Taiwan, Singapore, Hong Kong and of course Malaysia. Without question, Melinda Looi is one of the most influential fashion designers in Malaysia today, stitch for stitch, who has also set her designs on the world.

Contact

Vicky Sofield Editor The Fashion Catalyst E: info@TheFashionCatalyst.com http://www.thefashioncatalyst.com Global Fashion Wire http://www.globalfashionwire.com