Digital Signage

ScreenCloud’s new eBook offers practical, clear advice on digital signage, making it a great resource for IT directors, marketing professionals, and businesses.

LONDON, UNITED KINGDOM, May 29, 2024 /EINPresswire.com/ -- ScreenCloud’s recently released eBook provides practical advice on using digital signage in a clear and conversational way. It has proven to be a great resource for IT directors, marketing professionals, and anyone looking to implement it for their business.

Location— ScreenCloud recently released an ebook, “The IT Team’s Guide to Digital Signage,” designed to help businesses confidently implement their first digital signage rollout. This guide discusses the different stages of the rollout, such as selecting the right hardware and software, creating good content, and more.

Digital signage has become a powerful communication tool that allows businesses like retail stores, restaurants, corporate offices, or IT hubs to showcase important information, informative messages, and engaging content through eye-catching visuals. However, a well-defined rollout plan is essential to unlock digital signage's true potential. This plan works as a roadmap that will guide you through every step of the process, from selecting the hardware and software to positioning your displays.

ScreenCloud’s free eBook provides the knowledge and tools you need to utilize digital signage confidently. The first step is understanding what you want to achieve through digital signage. Your goals should be specific, measurable, achievable, relevant, and time-bound. For example, you might want to increase brand awareness by 15% within the first three months of launching digital signage in your stores. Along with it, you also need to identify the specific actions you’ll take to get there. Defining these objectives early on keeps your rollout focused and measurable.

Now, to understand the right hardware, this guide simplifies everything that will help you identify the key features of your media players. It guides you to understand factors like screen size, resolution, and brightness. So you can make better decisions that align with your budget and needs. Another important factor is placement. You will be able to understand whether you should place the signages at high-traffic locations where your audience can naturally see the screens. This could be entrances, waiting areas, or checkout points. Proper mounting and cabling solutions are explained well for better understanding.

Digital signage is nothing without the right software. ScreenCloud’s book will guide you in choosing the one that works best for your business model. It highlights the importance of choosing software that is easy to use and allows for remote content management, which helps HR, marketing, and other departments to brainstorm their strategy quickly.

This guide walks you through the entire process of setting up your digital signage system, from network configuration to cable management. You’ll learn best practices for a clean and systematic installation so your displays look professional and function properly. It also provides insights into the total cost of getting digital signage. You can create a realistic budget that factors in everything from initial purchases to ongoing maintenance with actual data and average hardware lifespans.

The guidebook is more than just a theoretical framework; it’s a great resource of knowledge for every IT professional. With a free 14-day trial of ScreenCloud, you can experience the power of digital signage firsthand. The guide will help you transform your company TVs into a communication hub and empower your IT teams.

Download your free copy of the eBook “The IT Team’s Guide to Digital Signage” here and explore practical advice, clear explanations, and industry best practices.

About ScreenCloud:

ScreenCloud was founded in 2015 and now serves more than 10,000 customers worldwide. It helps businesses of all kinds leverage the power of digital signage. Its user-friendly platform allows IT teams to manage and implement digital signage networks across different locations easily. Businesses can create, schedule, and manage content remotely across their entire network of screens. Learn more at screencloud.com.

Mark McDermott
ScreenCloud
+1 888-557-5328
hello@screencloud.com
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