Myer (ASX:MYR) is Australia's largest department store group and has been synonymous with style and fashion for over 100 years. With a valuable footprint of 67 stores in prime retail locations across Australia, generating total sales of over A$3.2 billion in FY2010 (including sales by concession operators), Myer is a leader in Australian retailing. Myer has a strong connection with its customers, with one of the most reputable retail brands in Australia. It is known for its welcoming, familiar, trusted, stylish and fun shopping environment as well as its strong culture of philanthropy and local community engagement.
Myer caters for a large number of Australian households, offering more than 600,000 product lines, comprising 2,400 brands sourced from over 800 suppliers globally. Myer's offering comprises eleven core product categories including womenswear; menswear; youth fashion; childrenswear; intimate apparel; beauty, fragrance and cosmetics; homewares; electrical goods; toys; fashion accessories; and general merchandise. The broad appeal of Myer's offering is evidenced by its strong store patronage, with 185 million visits in FY2010.