Gap Inc. (NYSE:GPS)以行动表明电子商务在其全球发展以及在中国的发展策略中占据了重要位置。中国杭州，2011年3月30日— 全球领先的专业服装零售商Gap宣布于淘宝商城开设网上商店（gap.tmall.com），提供来自Gap、GapKids及babyGap系列的多款型服装产品。淘宝商城为中国最大的零售网站淘宝网旗下的B2C网购平台。
Li Ning Company Limited
Li Ning Company Limited (HKG:2331) is one of the leading sports brand enterprises in the PRC, possessing brand marketing, research and development, design, manufacturing, distribution and retail capabilities. The Group's products mainly include footwear, apparel, accessories and equipment for sport and leisure uses under its own LI-NING brand. The Group has established an extensive supply chain management system, and a distribution and retail network in the PRC primarily through outsourcing of manufacturing operations and distribution via franchised agents. The Group also directly manages retail stores for the LI-NING brand.